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Visit Florida introduces contest for travel trade in India

ETW StaffMumbai

In an endeavour to promote its online specialist programme, as well as reward the travel fraternity, Visit Florida has launched a unique contest titled ‘The Sunshine Contest’. Open to participation from all over India, this initiative will give two lucky winners a chance to be part of the Visit Florida fam trip to Fort Lauderdale, Tampa Bay and Orlando from January 14- 23, 2015.Having started on November 1, 2014, the Tourism Board has been inviting and encouraging maximum entries from agents and operators.

Speaking on the occasion, Paul Phipps, chief marketing officer, Visit Florida, said, “We are delighted to announce the launch of The Sunshine contest. With this activity, our objective is to create significant engagement within the industry and reward agents. Also, by doing so we wish to simultaneously highlight certain products within the Indian market. The contest will further help raise awareness for the Visit Florida specialist programme and the Orlando training programme. We are looking forward to receiving creative itineraries designed by the trade.”

Organized by Visit Florida’s India representatives for the travel agents and tour operators based in India, the contest ends on November 30, 2014.