ETW STAFF – New Delhi
Confederation of Indian Industry (CII) Northern Region will organise CII Tourism Fest at parade Ground in Chandigarh from December 5-7, 2013. “The first ever ‘CII Tourism Fest’ would be organised with the partnership of all northern state governments on a very big scale with domestic as well international participation. Chandigarh would be the host city and the government of Punjab has agreed to be the principal partner state while Gujarat would be the partner state. States like Jharkhand, West Bengal, J&K, Chhattisgarh and Madhya Pradesh have also confirmed to participate in a big way as ‘Focus States’ while discussions are on with Uttarakhand, Gujarat, Goa, Andhra Pradesh, Kerala and Odisha who have all shown interest to participate,” said Arjun Sharma, chairman, CII Tourism Fest 2013 and managing director, Le Passage to India.
“There would have an International flavour as well. Thailand has already confirmed its participation and we are expecting participation from countries like Germany, Malaysia, China, Russia, Australia, USA, Canada, South Africa, Jordan, Seychelles, Sri Lanka, Singapore, Macau, Britain etc,” stated Sharma.
“It would be a first of its kind initiative, primarily aimed at creating awareness about the scope of rural tourism, destination management, image building and cinematic tourism in the region because of its beautiful and scenic landscapes. The fest would promote rural tourism under Public Private People Partnership (PPPP) mode,” he added.