Travellers on Swiss International Air Lines (SWISS) can now both get to their final destination and explore Switzerland en route. Both leisure and business travellers can extend their stopover in Switzerland by one to four nights by adding a customisable travel package under the new “Stopover Switzerland” offer, which SWISS has launched in close collaboration with Switzerland Tourism (ST) and Switzerland Travel Centre (STC).
India, Singapore and the United States are the first SWISS markets to introduce the new stopover programme which offers an initial range of eight customised single or multi-destination travel packages covering all Swiss regions and with all accommodation in a three- or four-star hotel at the chosen destination and public transport included.
Travel habits are evolving. Guests today want to increasingly experience a variety of destinations and activities in one trip. And they are willing to immerse themselves in a destination for just a few days to gain a first impression. SWISS and Switzerland Tourism have been analysing the new trend. And it’s in response to it that they have now jointly developed the new “Stopover Switzerland” programme.
With the single-destination Stopover Switzerland packages, which are bookable for one to four nights, guests can choose one Swiss city such as Zurich, Interlaken or Lucerne as the base for their excursions and discoveries. The package also includes tips on possible local trips and activities, to help the guest make the most of their stay. All packages also include a Swiss Travel Pass for 1st or 2nd class travel, giving unlimited rides on Switzerland’s extensive public transport system for the duration of the stopover. An easy and convenient hop-on, hop-off system.
The multi-destination Stopover Switzerland packages, which are bookable for two to four nights, offer a fixed itinerary including transport with different locations for the overnight stays in three- or four-star hotels, as well as a flexible range of activities.. Guests can, for example, choose the “Best of Switzerland” package, which includes excursions to some of the most popular Swiss lakes and mountains.
An initial eight Stopover Switzerland packages, all customised by STC, can now be booked at www.swiss.com/stopover, in connection with a flight or even independently of any flight arrangements. The range of these stopover packages will be steadily expanded, too.