Vivek Anand has joined OM Tourism to head Mauritius Tourism Promotional Authority (MTPA) as country manager. He has over 30 years of experience in marketing, advertising, publishing and printing industry and has worked with companies such as Publicis, Ajanta and Express. He has managed brands such as Jack Daniels, Musim Mas, Finlandia, Monte Carlo, International Olive Council and the Mexican Ministry of Agriculture among many others. He is the winner of a Cannes Bronze for a social activation project ‘In Gandhi’s Shoes’ and a Cannes National Diploma for ‘Let Gandhi Talk’ campaigns. Anand will be heading the team promoting destination Mauritius in India to agents and consumers in addition to marketing and PR activities for MTPA.