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Della Resorts to attract MICE, wedding segment

Sudipta DevMumbai

Lonavala got a new five-star luxury resort with the opening of Della Resorts. Following the success of his first extreme sports adventure park, Jimmy Mistry, chairman and managing director, Della Tecnica has added another feather in his cap with this new launch. Considering the fact that Della Adventure had hosted 650 corporates in the last one year, the MICE segment continues to remain the focus of Mistry’s strategy. “We have been hosting seven to eight corporate groups every week from across India. Our presence in digital media is very strong,” stated Mistry. The company also has its own online booking engine. The sales team however approaches the corporate client directly.

Jimmy Mistry

Along with MICE, Mistry is also targeting the wedding segment. “We are already doing 70 per cent occupancy in the new resort,” pointed out Mistry. Della Resorts has 19 banqueting locations (both indoor and outdoor) that can accommodate 750 people. Mistry acknowledged that having done business with large companies in the last two decades he has a good understanding of what corporates want. “When they come here we try and provide the best facility in terms of hospitality and service,” he stated.

The resort has 44 executive rooms overlooking the adventure park. There are 48 superior rooms, which are across two levels and also have personal sit-out. Yet to be inaugurated is the 2000 sq ft Presidential Suite and the luxurious Della Suite.

There are five restaurants, three lounge bars and nightclub. These include Café 24 (24 hour coffee shop and multi-cuisine restaurant), PNF Restaurant & Bar (for Indian, Malwani and Oriental cuisine); Crème Della (a pure vegetarian restaurat); Carbon Café (a QSR); Gaming Street (indoor gaming food joint); and P18 Nightclub & Lounge that will be launched soon. For recreation, the adventure park now has more than hundred activities, informed Mistry.