Sayoni Bhaduri – Mumbai
Banyan Tree Hotels and Resorts has seen doubled numbers from India market and grown over 60 per cent and Angsana properties have witnessed a four-fold increase in its revenue share for the period between 2011 and 2012. Audrey Chung, senior assistant VP, global marketing network, Banyan Tree Hotels and Resorts added, “We started our own regional office for India in 2012.”
Chung informed that with the opening of the Laguna Phuket, there is a good potential from the Indian market especially for weddings. “We see good amount of Indian business going to our resorts in Bintan and Bali. There is also an increase in business to the hotel in Ras Al Khaimah. “It is a different experience in combination with Dubai,” she further added. While small incentive groups prefer going to Maldives which is a popular destination. There has been a lot of queries and interest for the hotel chains Chinese properties especially Shanghai and Tianjin.
Banyan Tree Hotels and Resorts along with Angsana Hotels and Resorts recently conducted their roadshow in India. Senior representatives from eight of Banyan Tree Group properties including flagship property Banyan Tree Phuket, Banyan Tree Samui, Thailand, Banyan Tree Bintan, Angsana Bintan and Banyan Tree Ungasan in Bali, Indonesia, Banyan Tree Macau, Banyan Tree Vabbinfaru, Banyan Tree Madivaru, Angsana Ihuru and Angsana Velavaru in the Maldives, Angsana Balaclava Mauritius and the upcoming Banyan Tree property in Kerala participated in the event.