Archana Sharma – New Delhi
AxisRooms, an online distribution and channel management solutions company in coordination with the Association of Domestic Tour Operators of India (ADTOI), recently organised the ‘Travel Partners Meet’ for ADTOI members. The event held in New Delhi, brought together over 100 members of ADTOI providing AxisRooms the platform to showcase their new product, HEX, Hotel Exchange, a mobile app. Speaking about the new product, Ravi Taneja, COO and co-founder AxisRooms, stated, “This platform will enable buyers and sellers to interact and transact at a single platform. It is a pure GDS model where agents can arrange booking with hotels and diversify their reach.”
Currently they have a database of over 800 odd three and four star hotels.
Commenting on the growing importance of technology, Hemant Medirata, VP sales – travel trade, Oberoi Group, said, “The internet and online services are expanding the size of the market and therefore we should leverage on the power of the database.” According to Jyoti Kapur, president, ADTOI, domestic tourism has got the potential and is the backbone of the industry. “With ADTOI back at the helm, we will come up with more such events in the future,” she said.
Talking about opening further chapters in India, Kapur said, “We already have chapters in Kashmir, Kerala, Gujarat and Mumbai and now we are planning to open in the north east Jaipur and maybe Madhya Pradesh, Bhubhneshwar, with the support of the government.”
As for the ADTOI convention that is to be held early next year, Kapur informed there are plans to take the convention to either Guwahati, Chandigarh, Jaipur or Bhubhneshwar by February or March next year. “This decision is in line with the aim of the Indian government to promote eastern India domestically,” he added.
Kapur also talked about sporting events being organised in October this yearand emphasised on the need to promote inter-state tourism.