Thomas Cook India targets Maharashtra for its Forex business
Thomas Cook (India), the Indian integrated travel and travel related financial services company, has identified the state of Maharashtra as a significant growth market for its Foreign Exchange business and to leverage this opportunity, has opened a branch at Hinjewadi, Pune – inaugurated by Mahesh Iyer, chief executive officer & Deepesh Varma, head of Sales and Relationship Management-Foreign Exchange, Thomas Cook India.
Hinjewadi, as one of India’s largest Special Economic Zones (SEZ), is home to India’s corporate houses and MNCs, including top IT majors and hence offers significant opportunity for Thomas Cook’s Foreign Exchange business. This is reiterated via Thomas Cook India’s internal research that reveals the strong and growing potential of Hinjewadi-Pune, being the gateway/hub for business travellers- young professionals, corporates and SMEs. Via its new outlet, the company aims at harnessing this significant yet under leveraged opportunity for its Foreign Exchange business. The new branch at Hinjewadi augments Thomas Cook India’s Foreign Exchange network in Pune to six; and 30 for the state of Maharashtra.
Iyer said, “Maharashtra has been identified as a key source market and Pune is a strong growth driver that continues to deliver over 30 per cent YoY for our Foreign Exchange business. We have hence selected the prime location of Hinjewadi for our new outlet in Pune – its viable catchment of consumers across families, young professionals and business travellers offers us significant opportunity.”
Varma said, “Our new outlet at Hinjewadi gives our consumers convenient access to a range of foreign exchange products and services. Innovative products like our Borderless Prepaid card, the One Currency Card & our Forex mobile app are of great value to Maharashtra’s tech savvy travellers and we are confident of seeing strong uptake.”
The consumer empowering Foreign Exchange Product-Service portfolio available at the branch:
Prepaid Travel Cards
- Multi-currency Borderless Prepaid Card in partnership with MasterCard- with nine global currencies
- Thomas Cook One Currency Card – India’s first prepaid card with Zero cross-currency conversion fees
Easy ways to Book for Pune’s rapidly evolving on-the-move consumer
- Forex App; Online Forex; Forex on Mobile
Education Forex for Pune’s overseas student segment with discounted air fares, excess baggage, insurance and foreign exchange products
Remittances (both Inward and Outward); its ‘Send Money Abroad’ covering over 120 countries