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Omega Hospitality Consultants to position Haridwar beyond pilgrimage

Reema LokeshMumbai

Omega Hospitality Consultants founded by Rakesh Lamba, has moved into the business of providing complete hospitality solutions for projects from start to finish, from acquisitions to marketing promotions.

The company recently took over a project in Haridwar called Hotel Ganga Sadan and is focused to promote the region beyond just a pilgrim destination. Haridwar is blessed with interesting tourism attractions around its core area that can be interesting for tourists who visit the region.

The Rajaji National Park, which is 15 km from the hotel, is a unique experience of fauna and flora. The region is also attractive for adventure tourism experiences namely river rafting at Rishikesh, training programme for kayaking, rock climbing, yoga workshops and more. The yoga workshops are also conducted within the hotel premises. The 39 rooms property with a roof top restaurant and open space for buffet at the Ghats of the Ganges, offer an option for medium size MICE groups.

Speaking about the region and the place Lamba said, “Haridwar is primarily promoted and positioned as a pilgrim destination but we intend to position it beyond pilgrimage. The place is blessed with interesting options to choose from. Our property has also designed a special NRI package of six nights and seven days as a gift for senior citizens. It is an all encompassing hassle-free package, which we offer our clientele. Most visitors move on for their Char Dham Yatra, leaving the senior citizens back at Haridwar many a times unattended, without any support staff. We step in here to cater to their requirements and give them a complete pilgrim holiday experience.”  The Haridwar market and local spots are also worth exploring. It is well connected from New Delhi and other regions, hence an accessible destination to rediscover.